designW is a company that aimed to revolutionize the way businesses work with designers, providing a more efficient and effective process for creating visual identities. To achieve this goal, designW needed to develop a strong brand identity that reflected its innovative and forward-thinking approach.
We started by developing a comprehensive brand strategy that included a new logo, color palette, typography, and visual language. We created a logo that was simple, yet powerful, using bold typography and a unique color scheme that communicated designW's commitment to innovation and creativity.
We then developed a comprehensive style guide that defined the company's visual identity in detail, including guidelines for typography, color usage, and imagery. We also created templates for various marketing materials, such as business cards, presentations, and social media graphics, to ensure consistency across all channels.